Month: November 2015 | Independent Triangle Real Estate Broker | Raleigh, Cary, Durham, Apex, Chapel Hill NC

Gingerbread House- Serge Photography- freedigitalphotos.net As real estate’s super busy seasons wind down, it’s common for Triangle sellers to question whether the winter is a good time to sell, and if it’s worth it to leave their home on the market. Popular wisdom says to take it off the market and try again in the spring, but there are actual many distinctive advantages to promote a home on the market in December, January, and February. The expert real estate agents at Flat Fee Realty want home sellers to wisely spend their time, energy, and money in the cool months of North Carolina.

The professionals at Flat Fee Realty share four important reasons why it’s a great idea to keep a home on the market in winter:

Homes look attractive during the holidays: With admittedly fewer buyers making the rounds, it’s especially important to impress the ones who do show up. During the holidays, homes usually feel warm, look inviting, and smell good. Holiday decorations can do double duty for home-staging.
Most buyers look online first: Before the rise of the internet, the short daylight hours and the occasional wintry weather made it less likely that buyers would want to see homes for sale. Since the vast majority of buyers view homes online first, every day of the year is good.
There is less competition: Inventory in the Triangle real estate market is already low, and as the holidays approach, sellers will take their homes off the market for various reasons. That will make the inventory even lower, putting the sellers that remain at a big advantage.
Buyers are more serious: People move to the Triangle every day and every week, regardless of holidays or seasons. With the busy holidays on everyone’s calendar, only the most serious buyers will make room in their already busy weekends to see homes. Chances are, if someone is looking to move in the winter, they have the incentive to do so. The seller wins when buyers are motivated.

While the Raleigh real estate market does still have its predictable highs and lows throughout the year, the traditional seasonal distinctions are becoming less and less important. There is only one selling and buying certainty. A home that’s not on the market will never sell.

Is this the season to sell or buy for you? The real estate agents at Flat Fee Realty help buyers and sellers navigate current real estate trends and date to make only the best decisions. Contact us today!

This post on selling and buying a home in the Triangle is brought to you by the team at Flat Fee Realty and is intended for informational purposes only.

The Future of Real Estate!

Flat Fee Realty

919 342 5230

Contact Us

Terry@FlatFeeNC.com

Photo: Serge Bertasius Photography, Freedigitalphotos.net

Almost everyone in the Triangle has a social media account on one of the top platforms like Google +, Twitter, and Facebook. Whether it’s used to keep up with distant family members, track ideas, find inspiration, or even find some childhood friends; social media is everywhere. And it is truly a positive aspect of our lives when used responsibly. These platforms can actually be serious tools for buying and selling homes. It is critical to get advice and guidance from our knowledgeable team of real estate professionals.

Take a look at the list below to find out how our agents at Flat Fee Realty share their ideas for successful home buying and selling:

Lay the foundation for the sale: There are some things you can do on your own to create social media pages for the Flat Fee listing, including professional pictures, a description, and maybe even a short video or virtual tour. Research and use hash tags in order to track buyers potentially relocating or looking for a property in the area.

Focus on friends: Don’t have thousands of friends, followers, or connections? Don’t worry. Take advantage of social media’s reach by sharing our Flat Fee Realty listing and asking friends to like and share with their friends too. This immediately expands the reach of a listing, without the stress and regret of indiscriminately adding random contacts.

Engage with followers: Hopefully, potential buyers will be “liking” the listing and commenting in just a day or two. Check the page every day in order to comment back, share more info, or answer any potential questions.

Don’t overshare: It might be tempting to vent about being ready to move out of the neighborhood, or asking for advice on negotiations, but resist the urge until checking with your Flat Fee Realty agent. Never risk giving away sensitive information that buyers could use to lower the sales price or gain other concessions. Once a house is under contract, you can delete the accounts.

New developments in the real estate market are happening all the time, and using social media to buy and sell homes is a tool many people use. Social media is a great way to expand the reach of your listing, create buzz about the home, and ultimately lead to a sale. Just make sure you work with your agent when you are contacted.

Social media can be an excellent sales tool, but it can’t work miracles and it does require a strategy. The Flat Fee Realty Team can help Triangle buyers and sellers focus their efforts for the maximum reward.